On OpenAI & Sora: The End Of Two Industries
A $1 trillion disruption is coming to the storytelling, filmmaking, and advertising industries on a global scale. That's the power of OpenAI's new technology. Let the battle begin!
A $1 trillion disruption is coming to the storytelling, filmmaking, and advertising industries on a global scale. That's the power of OpenAI's new technology. Let the battle begin!
Information is the sector that uses AI most and is shedding jobs fastest. Break the decline into its six industries and movies and phone companies are three fifths of it.
Among businesses that use AI, 95.7% say it changed their total employment not at all, and slightly more report headcount up than down. Adoption is accelerating anyway, which makes the number everyone quotes worth less than people think.
Temporary help employment turned up in December 2025, as it has sixteen times since 1990, and payroll growth followed, from losing 38,700 jobs a month to adding 71,300. The median past episode was running at 232,000.